By Rich Henrich

Coachella Valley Weekly announced today, a partnership with From a Whisper to a Dream: Showcase, Contest & Conference headed up by entertainment attorney Talia Kosh and music producer/ multi-talented musician, Brian Hardgroove, bass player for Rock and Roll Hall of Famers, Public Enemy. Key industry professionals and manufactures will serve as judges for the curated showcase set to take place at several venues across the Coachella Valley June 4-7, 2015. Bands will compete for prizes and gear as well as participate in panels and workshops with industry insiders. Manufacturers and industry professionals will serve as judges for the contest, which will provide excellent exposure and unparalleled networking opportunities for bands and musicians in the region.

FROM A WHISPER TO A DREAM bridges the gap between manufacturers and music makers by creating opportunities for local unsigned musical acts to receive ‘Dream Packages’ from major music manufacturers. “We help to discover, shape and build long-term relationships between manufacturers and unsigned musical acts using dynamic and hyper-local showcases, contests and conferences,” says founder, Brian Hardgroove.

The event, will kick-off on Thursday, June 4th with CV WEEKLY presenting a signature kick-off event while From a Whisper to a Dream starts on Friday, June 5th and runs through Sunday, June 7th, concluding with an awards ceremony at Hard Rock Hotel in Palm Springs. Bands from the area will have an incredible opportunity to not only compete but also participate in a series of industry panels and workshops aimed at artist development with leading industry professionals and manufacturers. “It’s really about giving musicians tools to be entrepreneurs,” says partner, Talia Kosh, Esq.

This musical showcase will feature one weekend of the best musical acts of Coachella Valley, hand-curated by Coachella Valley Weekly and culminating in a From Whisper to A Dream contest where winners will receive endorsement packages from an elite group of high-end music manufacturers, including Sennheiser, PreSonus, Yamaha, Obedia, PC Audiolabs and D’Angelico Guitars. There will be educational sessions on Saturday and Sunday on the most important topics for emerging musicians striving for success. “This is an incredible opportunity for our local bands and musicians! I’m so proud to bring this opportunity to the many deserving bands in the Coachella Valley,” gushes CV Weekly Publisher and champion of local music, Tracy Dietlin.

Sponsors and manufacturers for From a Whisper to a Dream include: Sennheiser, Obedia, PreSonus, D’Angelico Guitars, PC Audiolabs and Yamaha. Venue sponsors include Hard Rock Hotel Palm Springs, Schmidy’s Tavern, The Hood and Bart Lounge. Sponsorship opportunities are still available.

Bands will compete for prizes totaling over $15,000 while benefiting from great educational offerings to advance their music and professional careers with experts in the business. The winning Singer/ Songwriter will also win a D’Angelico SG 100 guitar.

For more information about the event or for businesses interested in sponsoring, contact: Tracy Dietlin at (760) 501-6228 or



Thursday, June 4, 2015

7pm-10pm  CV WEEKLY SIGNATURE KICK-OFF EVENT at Schmidy’s Tavern in Palm Desert, CA.


Friday, June 5, 2015

6:30-Introduction to “From a Whisper to a Dream” and Kick-off to Weekend

7pm-10pm 5 Band Showcase at Schmidy’s Tavern in Palm Desert , CA.

Come hear this round of the top bands of Coachella Valley selected by C.V. Weekly to participate in the FROM A WHISPER TO A DREAM Showcase and Contest.


Saturday, June 6, 2015

Educational Sessions: All session will be held at Hard Rock Palm Springs in Palm Springs, CA

11-12:30pm: Understanding and Leveraging Revenue Streams: Music Licensing in TV and Film  and  Royalties

With Brooke Wentz, The Rights Workshop

The need for artists to be ever-more understanding and vigilant, regarding their revenue opportunities, has never been greater. Learn about licensing and royalties from award-winning music supervisor and seasoned intellectual property rights executive, Brooke Wentz.

1pm-2:30pm: Touring Secrets with Bill Rahmy

Nothing helps hone a band’s sound and business acumen better than going on tour. In this conversation, Concert Production Manager, Bill Rahmy, will share his top touring secrets, including merchandising considerations.  Bill has managed tours and bands including Queens of the Stone Age, Red Hot Chile Peppers, Jack White, Nine Inch Nails, Jane’s Addition, Pearl Jam, Foo Fighters, Lenny Kravitz, Dave Mathews Band, R.E.M. and Tom Petty and the Heartbreakers. Bill was also nominated nine times, (by Pollstar Magazine) as the “Road Warrior of the Year.”

3-4:30: “The Gift” Music’s Legacy and Future, with  Special Guest David Jewell (Yamaha Corporation) and Brian Hardgroove

5-6: Understanding Music Agreements 

Legal agreements between band members, venue agreements, and the basics of recording contracts will be discussed.

7pm-10pm: 5 Band Music Showcase at BART Lounge, Cathedral City, California

Come hear this round of the top bands of Coachella Valley selected to participate in the FROM WHISPER TO A DREAM Showcase and Contest.


SUNDAY, June 7 2015

11-12:30 Understanding and Building Relationships with Music Manufacturers: Endorsements and Brand Ambassadorship There’s more to being a brand ambassador than just posting images of yourself playing your favorite gear.   Representatives from major music manufacturers will discuss how to build relationships with brands musicians believe in.  At Hard Rock Hotel Palm Springs.

1pm-5pm-: Singer-Songwriter Showcase, at Hard Rock Hotel Palm Springs.

Come hear the best Singer-Songwriters of Coachella play to win the Singer-Songwriter FROM A WHISPER TO A DREAM contest.

8:30pm-Awards Ceremony-at Hard Rock Hotel Palm Springs