Partnering with The GirlFriend Factor to Help Women with a Purpose

Just Blow Drys, the only true blow dry salon in the valley, has entered into the perfect partnership with The GirlFriend Factor over Fashion Week El Paseo to pamper and empower local women, while donating 20% of services and products sold on Friday and Saturday, March 21st and 22nd. A kick-off event takes place Thursday, March 20th at 3:00 p.m. in which two notable grant recipients women of The GirlFriend Factor will be treated to a specialty make-over receiving professional services of hair styling and make-up application – including a lash treatment— and then continuing on to attend the JM Couture Fashion Show with VIP tickets.

“It is very complimentary to work with Just Blow Drys and Wink Lash & Beauty Bar considering our ultimate goal is to not only enable women to be successful and self-sufficient, but to encourage girlfriends to be involved with one another for more meaning in their lives overall–and one thing ladies love to do together is pampering such as this!” said Joan Busick, Founder of The GirlFriend Factor.

Participating in the make-overs are The GirlFriend Factor’s grant recipients Edna Parada who is attending College of the Desert to become a wildlife biologist, and Paola Cressler who is attending Cal State San Bernardino studying to become a history teacher.

“We love seeing the enjoyment and fun that our clients experience at our salons, and feel it’s a perfect fit working with The GirlFriend Factor considering their focus on friendship while pursuing career goals,” said Tracy Worthington, Owner of Just Blow Drys and Wink Lash & Beauty Bar. “It’s a great treat to have the recipients of Girlfriend Factor in to enjoy some fun and to recognize them with something special for their commitment and hard work to improve their lives.”


The GirlFriend Factor is a charity recipient of Fashion Week El Paseo. The organization supports education for economic advancement and self-sufficiency for motivated women, providing financial assistance for higher education and occupational training. For more information about The GirlFriend Factor visit, or call (760) 772-9594.
Just Blow Drys Complements “The Best of Saks Fifth Avenue Fashion Show”

Just Blow Drys and Wink Lash & Beauty Bar are sponsors of the 2014 Fashion Week El Paseo and will also be holding a Spring Hair Trends event preceding the highly anticipated Best of Saks Fifth Avenue Fashion Show being held Friday evening, March 21st. Just Blow Drys will have stylists on hand to speak with guests at their salon on El Paseo from 2 to 4 p.m. while introducing and describing the latest hair trends on models.

With Saks presenting the latest men’s and women’s wear for Spring 2014, including looks by Dolce & Gabbana, Pucci, Ralph Lauren, Stella McCartney, Etro, Roberto Cavalli, and Alexander McQueen, fashion followers can now have a complete spring look from head-to-toe since they will be in the know with the latest hair styles demonstrated at Just Blow Drys.
In addition, as a luxury hair boutique, Just Blow Drys offers guests at this Spring Hair Trends event a complimentary consultation with a representative on hand from the popular Moroccan® Oil company – recognized for empowering beautiful transformations and revolutionizing the hair care industry.

“Fashion and hair go hand-in-hand so this event is a great opportunity to tie the two for a complete look,” said Producer Susan Stein of Fashion Week El Paseo. “As a sponsor this year, Just Blow Drys and sister-salon Wink Lash & Beauty Bar have jumped right in to create fun and engaging events that revolve around the activities of this exciting show, while demonstrating the polishing touches on fashion – hair and make-up!”

For more information about Just Blow Drys visit or call (760) 568-2569. For more information about Wink Lash & Beauty Bar visit or call (760) 340-5274.