Variety the Children’s Charity of the Desert has partnered with both Ralph’s and Food 4 Less in their Community Contribution Programs. By enrolling in the programs and designating Variety of the Desert as the selected beneficiary, Variety will earn ongoing donations each time participants shop at either store and show their Rewards cards.
Ralph’s and Food 4 Less, which are both owned by Kroger’s, have committed to donating up to $2,500,000 each to eligible non-profits located in California. The programs will continue through August 31, 2014, and may be extended at that time.
In order to participate, anyone wishing to support Variety should follow these steps:
1. Visit: www.ralphs.com and www.food4less.com.
2. Register with both stores by clicking “account registration” and entering the requested information. There will be an option to link the current Rewards card or create a new Rewards account.
3. At the bottom of the “account summary” page, select “enroll” under Community Rewards, type “Variety” and click the button that appears next to “Variety the Children’s Charity of the Desert.”
(Some items are not included, such as alcohol, tobacco, pharmacy, postage stamps, gift cards, gift certificates, lottery and promotional tickets, fluid milk and milk products, fuel, CRV and Sales Tax.)
Funds raised for each charity are based on a sliding scale of household monthly purchases ranging from 1% for $200 per month of eligible purchases to 4% for over $500 per month of eligible purchases. Participating non-profits will receive their payments quarterly.
Ralph’s and Food 4 Less Community Contribution Programs Benefit Variety of the Desert.
For more information or assistance in enrolling in the program, please contact the Variety office at variety@varietyofthedesert or 760-773-9800, or visit www.ralphs.com/topic/community/#/community-contribution-2.
ABOUT VARIETY OF THE DESERT:
Variety the Children’s Charity of the Desert is a 501 (c) 3 organization which is dedicated to promoting and protecting the health and well-being of underprivileged and special needs children in the Coachella Valley. All programs and funds benefit local children and families. Variety the Children’s Charity has been known for its international influence since its creation in 1928. Locally, their office is located at:
Variety Club of the Desert – Tent 66
74-040 Hwy 111 Suite JJ-4
Palm Desert, CA 92260
For more information, please email info@varietyofthedesert.org or call 760-773-9800, or visit their updated website at www.varietyofthedesert.org.
