Today’s greatest DJs are more than just headphones and turntables, they are superstars. DJs spend their time collaborating with artists, touring the hottest clubs in the world, working on soundtracks, experimenting with new sounds, merchandising, releasing compilations, and more. Their shows keep tens of thousands on their feet with a mixture of music, lighting, and special effects. As such, it has become a misnomer for DJs to append only the “DJ” title to their name. Many have dropped “DJ” to better represent themselves as all-around artists, writers, producers, and musicians.
Former Idol judge Simon Cowell, is putting his own spin on the DJ fame game. Cowell has announced he is working on a new reality competition series searching for the world’s best DJ. Cowell’s SYCO Entertainment is partnering with Jada Pinkett-Smith and Will Smith’s Overbrook Entertainment and Sony Pictures Television to launch the format, which is expected to be shopped internationally and domestically.
“DJs are the new rock stars. It feels like the right time to make this show,” he said in a statement, commenting on the rising popularity of such acts as Deadmau5, David Guetta and Swedish House Mafia (the second two out of three will be playing Coachella again this weekend)
Currently, according to DJ Magazine, David Guetta is ranked as the world’s number one DJ replacing Armin van Buuren the Dutch powerhouse DJ/producer and “King of Trance music” who slipped to number two. Rounding out the top 5 are Tiesto, Deadmau5, and Above & Beyond.
No word yet from Cowell whether any of the fore mentioned DJs will act as judges for the DJ reality show but said he will not be scoring the contestants himself. My bets are down one or more of the Will Smith family will be a part of the judging process. As for this no name show, I would like to suggest, “The Scratch Factor”.