By Bronwyn Ison

If you’re a business owner, you may recall when you were thinking of the perfect name that would best describe what you do and that would attract people. Prior to opening my yoga studio, friends and family each shared their thoughts. Certainly this was helpful. I desired a name that would best describe more than yoga… rather more of what we do and who we are. Reflecting on other profound moments in my life, some of my best thinking, future creations, ideas, and business ventures have been in two distinct YET very different places.

Take a moment to discover where most of your inspiration is derived. Do you achieve your great ideas from brainstorming with others, alone in deep thought, exercise, playing with your children??? I bet most of your best ideas come when you feel most relaxed, not judged, not threatened and when you feel confident with yourself.

Well, here goes my great brainstorming exposure time… I find most of my inspiration while hiking, in meditation/pray and the best of all … in the shower! Actually, Evolve Yoga was shower inspired. Perhaps, it’s not so crazy at all. Studies have shown, scientist and coauthor of “Wired to Create,” described in a study he created, 72% of people retrieve their best ideas in the shower. Kaufman went on to say, “The relaxing, solitary, and non-judgmental shower environment may afford creative thinking by allowing the mind to wander freely, and causing people to be more open to their inner stream of consciousness and daydreams.”


You may be thinking… How many showers can I take so I may gather more daily inspiration for my future. (As a side note, my dermatologist wouldn’t suggest any more than two showers a day.) Aside from my silly humor… We need solitude to gain perspective. This will help us to better listen to our thoughts. Did you know the average person has more than 72,000 thoughts that run through their minds each day? We are busy thinkers. WOW! You gotta think at least one or more of these is a great idea. We must also be hopeful this is productive thinking. We’re wired to think and create. As humans, most of us desire to do big things in our life. Keep in mind, simply because we think it, doesn’t conclude it will happen. The next steps will be that of ACTION! Needless to say, in times of solitude, we can be productive.

Be inspired not intimidated about what’s ahead for you. Maybe your next shower is a million dollar idea!

Bronwyn Ison is the owner of Evolve Yoga and ONLINE YOGA CLASSES ON DEAMND, ANYWHERE & ANYTIME. 760-564-YOGA (9642)