By Dr Maria Lombardo

The face ages in two distinct ways… 1) we lose volume, or fullness, leaving the face looking hollow and thin and then 2) our skin loses elasticity so it drops with gravity. The drooping skin is made to look even worse because, with the volume loss, there is less “holding up” the skin in the right, more youthful position. One of the most noticeable changes is the loss of cheekbone definition. Historically, this was addressed with surgery to tighten the overlying skin and lift the deeper soft tissues. More recently, volumizing fillers have been used to provide a similar ‘lift’ without surgery. The goal is to restore volume in the mid-face to create a natural, youthful face.

Cosmetic Surgeons have been using injectable fillers, both off-the-shelf products and the patient’s own body fat, to restore the lost volume in the face for years. There are several different types of filler products available. And now there is a new product specifically designed to add volume back to the mid-face and cheeks which is precisely where most people first notice changes!

Juvederm VOLUMA injectable Hyaluronic Acid gel is the first and only filler FDA-approved to instantly add volume to the cheek area. It gives you a subtle lift, helping to restore contour and a more youthful profile, for up to 2 years, in patients over the age of 21. Hyaluronic Acid (HA) is a naturally occurring, hydrating substance found in your skin. As you age, you start to lose HA, which causes the skin to lose structure and volume.


VOLUMA replenishes lost skin volume to regain a youthful curve to the cheeks and can be used to enhance the overall shape of your face. It adds fullness to areas that need a little more support or enhancement. You should notice that your facial contours appear fuller and rounder, giving your face a softer, more youthful appearance.

Virtually anyone with volume loss in their mid-face is a candidate for treatment with Voluma, as well as individuals with poorly defined cheekbones. Patients in their 30s, 40s, and 50s may not be appropriate candidates for surgery, but may benefit instead from Voluma treatment.

To learn if Voluma is right for you, Dr. Maria Lombardo will perform a thorough consultation. Dr. Lombardo has undergone specialized training with this brand new product and has experience with a number of different fillers. She will select the best filler combination for you. Call today for your appointment 760-610-8990.