By Denise Ortuno Neil

With tourism being one of our most important industries in the Coachella Valley, media and public relations is paramount. Communications expert Sarah Hahne is now at the helm of public relations at one of our most popular casinos, helping bring even more light to the desert.

Born and raised in Palm Springs, Sarah Hahne is no stranger to the desert. After graduating high school and looking for exciting new adventures, Hahne briefly traded one desert for another attending Arizona State University and studied communications for two years and then later went to Cal State Northridge and interned with MTV before receiving her degree in communications. After graduation she worked at a public relations agency in West Hollywood, where she enjoyed the fast pace of Los Angeles.

She then met her husband and eventually moved to Redlands, working for such organizations as Inland Empire United Way as a volunteer coordinator and San Manuel Casino in San Bernardino where she honed her skills in public relations. She moved to Vancouver for a short period before coming back to the Coachella Valley in March of 2013 getting a position with FG Creative as a Public Relations Manager.


Because of her experience in working in the casino industry, Hahne was then offered a position as Public Relations Manager at Fantasy Springs Resort Casino in Indio in October of last year and happily accepted it, “I was so fortunate to get it,” she said. She oversees all media relations including press releases, working with editors and writers, television ads and coming up with story lines to be featured in publications as well as other public relations related business.

Although Hahne is in high gear at Fantasy Springs Resort Casino, she will soon be at the helm of an even more highly regarded position, that of motherhood. Hahne and her husband are awaiting their first born child in May.

After she’s done taking her maternity leave which will conveniently take place during the Coachella Valley’s slower summer months, Hahne looks forward to resuming her work at Fantasy Springs Resort Casino to usher in the 2014/15 season.

Something else Hahne is looking forward to is volunteering for local charities, specifically those assisting animals in need, “I love animals and would love to help them,” she said.

But for now, Hahne is enthusiastic about the current season and all of the exciting events taking place at Fantasy Springs Resort Casino. This month the casino is proud to host the 26th Annual Frank Sinatra Celebrity Golf Invitational February 20th through the 22nd, benefiting the Barbara Sinatra Center for Abused Children. Fantasy Springs Resort Casino will also be presenting entertainer extraordinaire Wayne Newton on February 23rd, and has a revved up promotion for Club Card Members where they can win a shiny new Mercedes CLA every Saturday for the month of February (last chance is this Saturday February 22) . The casino also offers many more great entertainment options such as their Improv Comedy Club, Fantasy Bowling Lanes Center and LIT nightclub which have Country Nights as well, and of course the casino has fabulous dining selections.

Although Hahne has been away from the Coachella Valley for some time, she has quickly reacquainted herself with the desert lifestyle, “I’m happy to be back in the desert, I know this will be my home forever.” And the Coachella Valley is happy to have her back, helping to bring even more visitors to our area.

For more information about Fantasy Springs Resort Casino visit

For more information about the Frank Sinatra Celebrity Golf Invitational visit