by Craig Michaels

In its second year, the Coachella Valley DJ Association continues to support local DJs, entertainers and event professionals by building new relationships and promoting their companies. The CVDJA has recently scaled down the number of mixers from once a month to bi-monthly in an effort to prevent mixer burnout. With fewer mixers the CVDJA board can spend more of their resources booking professional speakers and making the 6 mixers a year the best that they can be.

Since many of us have smart phones and spend much of our time in front of the computer, it’s no wonder websites like Facebook and Linkedin have become such a popular method of networking for those just too busy to leave the office. Social and business networking websites can be effective tools but never underestimate the power of pressing the flesh. There are many benefits to meeting other professionals face to face instead of friending them on Facebook or inviting them to link onto your site.

Many times, it has been my experience that when I approach an individual who I would like to do business with and begin a conversation, it’s not long before we find common interest such as sports, family or music (my favorite.) Building a personal relationship with a perspective client is a great way to open the door for a professional relationship.


Trying to figure out what method of promotion works best for your business can be a full time job. Between social media, mixers, advertising on radio, TV or print, it can confusing even for the most seasoned business professional. This is where success coach Robb Braun comes in.

At the upcoming CVDJA mixer, you will get a chance to hear Robb Braun give his presentation on success strategies for your business. Robb has been a motivator in the realm of personal and organizational leadership development for more than two decades. He will show you how to create a Prosperity Plan and help you identify your unique offering, your top clients and your system for success. Having these will lead to the uncovering of the Sweet Spot of your business and assure that you get to experience the “Three F’s” – indicators of your business success.”

After the mixer at Jackalope Ranch in Indio, guests will also have an opportunity to participate in a question and answer session. The last hour of the mixer will feature music by DJ Dynamic Dave and raffle prizes from RR Broadcasting who is one of the sponsors. If you are interested in sponsoring future events or joining the CVDJA board, there will be more information at the mixer. The CVDJA is an organization that is dedicated to elevating the level of professional ism of local DJs and entertainers but the evening is open to all business professional s(let’s face it everyone needs entrainment.)

Cost of the mixer is $5.00 and includes complimentary appetizers and non-alcoholic beverages. If you would like to attend we strongly recommend you RSVP by calling (760) 880-3848 or e-mail Don’t forget to like the Coachella Valley Coachella Valley DJ Association on Facebook.


The information for the mixer is as follows:

Date: Wednesday, July 31

Location: Jackalope Ranch, Indio

Networking: 5:30 to 6:00

Speaker Robb Braun: 6:00 to 7:00

Music and raffles with DJ Dynamic Dave: 7:00 to 8:00


Written By: Craig Michaels

Musical Affair Entertainment