Lisa Sohmer

Sohmer College Counseling is a new addition to the Coachella Valley, but founder Lisa Sohmer brings more than 20 years’ of experience in working with students and families in the college process.  An expert college counseling professional, Lisa works holistically with each student and focuses on finding the college where the student can be both happy and successful.

Applying to college is a complicated process, but Lisa Sohmer can provide the step-by-step guidance and support that you and your child need to successfully complete the high school to college transition.

Lisa is a past President of the New York Association for College Admissions Counseling (NYSACAC) and was awarded the association’s President’s Award in 2008. She also served a three-year term on the National Association for College Admissions Counseling (NACAC) Board of Directors.


Lisa is a frequent speaker on college topics and has been interviewed by Newsweek, CBS’s “Up to the Minute,” US News & World Report, The Daily, The Wall Street Journal, The Washington Post, The Chicago Tribune, Good Housekeeping, American Airlines’ in-flight magazine,,, and many other publications.

Lisa is active in NACAC, NYSACAC, Western ACAC and the Higher Education Counseling Association (HECA) and has worked with students and families in Southern California, Florida, Massachusetts, New Jersey, Nevada, New York, China, England, and Spain.

For more information, call 347-400-2023, e-mail or visit offers consumers the unique opportunity to help local disadvantaged youth by way of its “Buy One, We Give One” business model. When a customer purchases a premium hat and shirt bundle, MatchBack donates a bundle to a teen-in-need. This social mission is one close to the heart, as Aaron Podell, CEO & Founder of, explains, “MatchBack was born from my own personal struggle with self-esteem as a teen growing up.”

The company invites a new, trending company every month to cooperatively design the limited-edition, unisex bundle. Past collaborations include Blenders Eyewear, Black Scout Survival, and Peacemaker Trading Co. Its design focus is both fresh and fashionable, with a look that appeals to both teens and adults alike. Aaron adds, “When a struggling teen wears a MatchBack bundle we hope to give them a confidence boost that will help them hold their head a little higher.  Likewise, we want our subscribers to feel good, knowing that they look good and that they did good. It’s truly a win-win.”

​ is proud to serve Greater Coachella Valley’s teens-in-need through its partnership with the Coachella Valley Unified School District, Palm Springs Unified School District, and Desert Sands Unified School District.