By Bronwyn Ison

If you are a hopeless romantic you will be looking forward to Valentine’s Day with your sweetie. If you are single and ready to mingle, a singles Valentine’s party may be more to your sensibilities. Perhaps you’re exacting a holiday from relationships. Yet, you can’t tell me you don’t care to be loved and adored by others. Whatever your status may be, love is in the air and cannot be denied.

Red and pink decorative items adorned grocery store isles in exchange of Christmas decorations within days. Valentine’s Day, ranks slightly shy of holiday floral sales. Christmas and Mother’s Day slightly surpass Valentine’s Day and are also lucrative in floral sales. According to the National Retail Federation, 35 percent of Americans will buy flowers for Valentine’s Day, spending a total of $2 billion dollars. Estimating 250 million roses to be sold on Valentine’s Day, 2017.

Every woman loves red roses for Valentine’s. Ladies, you may be surprised, men enjoy receiving flowers also. We know it is the thought that counts and we are feeling loved by another. I’ve often struggled what to share with my sweetie on this fun holiday. If this you, here are a few thoughts for you ladies and gentlemen. When in doubt, flowers are always appreciated. Here are few clever ideas.

Of course we each have a budget. Therefore, do not feel as though you have to spend your last dime to satisfy your man. Everyone loves to possess a little something to open. A card is a must. Consider creating your own card. It’s more personal and more likely to be savored by your sweetie rather than chucked in the trash. You can never go wrong with cologne. Do you know his favorite scent? Every man loves new socks or a shirt. Just think, every time he slips it on, he can think of you. Then there are other fun gifts to consider. How about a personalized photo album? A collection of photos together would comprise a beautiful memoir. Or, there are some wonderful books to keep a collection of your dating/marriage memories. Of course, love coupons (be creative) and lingerie never disappoint.

Listen up guys. Most women enjoy flowers but it’s not a must. Perhaps, you would like to forgo the flowers and do something a little more special. Dinner is always lovely. Or, how about a get-a-way or a stay-cay? Consider, ordering room service or take-out and enjoy a quiet evening alone. This is nirvana for married couples with children. It renders an opportunity to reconnect with your spouse and enjoy a relaxing evening. When it comes to gifts, jewelry never fails and always prevails. A day at the spa is always appreciated. If you have been dating a while, maybe it’s time to pop the question!

However you choose to spend your time, do so with an open-heart and mind. Love is patient and kind. Enjoy the love!

Bronwyn Ison is the owner of Evolve Yoga. 760-564-YOGA(9642)